We Love Our Clients & They Love Us.
Create a Solid Foundation for Optimal Performance
With each passing moment as your pages take longer to load than they should, the bounce rate surges which results in a steady loss of leads. Unleash the potential of your website by enhancing its performance, and watch as the top-notch leads and traffic start to escalate, all made possible through Searchable’s exceptional technical search engine optimisation services.
What is Technical SEO & Why is it Important?
Technical SEO is the process of ensuring that your website aligns with search engine guidelines, allowing it to be easily crawled and indexed. A technical SEO audit aims to evaluate your website’s current SEO status and identify areas that need improvement for a seamless online experience.
Over time, user demands have evolved, and search engines have become more sophisticated. In 2023, 54.4% of all internet browsing is conducted on mobile. This surge in smartphone usage has prompted Google to prioritize site speed and mobile experience in their ranking algorithm.
Nowadays, websites with poor structure, slow loading times, and faulty redirects can face penalties from Google. If left unaddressed, these technical SEO issues can lead to a significant drop in search rankings and organic traffic. This decline in ranking could have a detrimental impact on your business.
Technical SEO: A Crucial Pillar That Supports Great UX
Search engines have a singular goal at the end of the day: to provide the best possible user experience. To achieve this, it’s crucial to understand the concept of technical SEO, its components, and the importance of conducting a technical SEO audit to ensure your website aligns with search engine guidelines and industry standards.
Technical on-page SEO encompasses several key factors, including site speed, Schema Markup, Googlebot Rendering, Accelerated Mobile Pages (AMP), robots exclusion standard (robots.txt), XML sitemap status, and content quality. These elements significantly impact your website’s online performance. For instance, according to Google, a 10-second page load speed can lead to a whopping 123 percent increase in bounce rate. Similarly, even a one-second delay in mobile page loading time can result in a 20 percent drop in conversion rate, an 11 percent decrease in page views, and a 16 percent decline in customer satisfaction.
Additionally, implementing Schema Markup can enhance your website’s visibility in search engine results and provide structured data that improves the understanding of your content. Optimizing for Googlebot Rendering ensures that search engine crawlers can access and understand your website’s content properly.
Don’t wait for technical SEO issues to negatively impact your site’s SEO. Invest in comprehensive technical SEO strategies, including Schema Markup and Googlebot Rendering, for eCommerce, WordPress, and other content management systems (CMS) now to save time and money in the future. Schedule a call with our technical SEO consultants to learn more about the significance of these factors for your website and how they can benefit your business.
Technical SEO Services for Local Businesses
Improve Your Search Rankings Without Adding Any New Content
Technical SEO ensures your website aligns with search engine guidelines, improving visibility and user experience. This means staying up to date as algorithms change and user expectations evolve. Neglecting it can result in poor search rankings and missed growth opportunities. Invest in technical SEO to thrive online and pave the way for sustained success.
Technical SEO Services
Mobile-Friendly Website Optimisation
We offer comprehensive mobile-friendly website optimisation to ensure your website is fully responsive and provides a seamless browsing experience across all devices. Our expertise in mobile optimisation enhances user engagement, reduces bounce rates, and increases conversions. Additionally, it improves search engine visibility and rankings in mobile search results.
Website Architecture
We provide concise guidance on website architecture to help you design and structure your website for optimal SEO performance. We offer guidance in organising your site’s structure, navigation, and internal linking. With our services, you can enhance user experience, ensure discoverability of all pages, and boost search engine visibility and rankings.
Structured Data Markup Implementation
Our team specialises in implementing structured data markup, such as Schema.org, on your website. We enhance how search engines interpret and display your website’s content in search results. This service enables you to achieve rich snippets, knowledge graph panels, and other enhanced search result features, increasing visibility, click-through rates, and user engagement.
Page Speed Optimisation
Our page speed optimisation focuses on improving the loading speed of your web pages. We employ various techniques, including image optimisation, code minimisation, browser caching, and content delivery network (CDN) utilisation. By optimising page speed, we enhance user experience, reduce bounce rates, and increase conversions.
User Experience
Our user experience (UX) enhancement aims to improve all aspects of user interaction with your website. We focus on designing an intuitive user interface, ensuring fast load times, creating clear and concise content, and implementing responsive design. By prioritising user experience, we increase engagement, reduce bounce rates, and foster customer satisfaction, leading to improved search engine rankings and higher conversion rates.
Broken Links
Our comprehensive broken links detection and fixing identify broken links on your website and rectify them promptly. By regularly auditing and fixing broken links, we improve user experience, reduce bounce rates, enhance search engine crawling efficiency, and ensure all pages of your website are accessible and fully functional.
XML Sitemap Generation
Our XML sitemap generation helps you create a structured blueprint of your website’s pages. We generate XML sitemaps that facilitate search engine crawling and indexing, ensuring all relevant pages are discovered, crawled, and ranked appropriately. By employing this service, you can improve search engine visibility, enhance content discoverability, and assist search engines in understanding the organisation and hierarchy of your website.
Googlebot Rendering Optimisation
Our Googlebot rendering optimisation focuses on optimising your website to ensure proper rendering by Google’s crawler (Googlebot). We fine-tune your site’s structure, code, and resources to ensure effective crawling, indexing, and ranking by search engines. By achieving proper rendering, we enhance search engine visibility, search engine rankings, and organic traffic to your website.
"We would encourage anyone looking to scale their business to partner with Searchable.”
We have been delighted with the exceptional performance and extensive knowledge of the digital landscape that Searchable have offered us. We initially engaged with them to cover a shortage of resources and then continued with their services for a number of years. Their attention to detail and willingness to understand our specific industry led us to include them as an extension of the team rather than a third party agency. We always felt there was a genuine interest in the performance of our company and the fact that the statistics improved speaks to the fact that Searchable don’t only talk the game, they can also deliver performance consistently.
Robbie Cameron, Stor-Age
"We highly recommend Searchable to any business looking to improve their online performance and amplify visibility.”
We’ve been working with Searchable for several years now. Their team has been a pleasure to work with, responsive and proactive in their approach. The team’s expertise in Search Engine Optimisation has contributed to us seeing a significant improvement in our search engine rankings, and overall organic web presence. Currently we’re looking at year on year increases in Organic Users upwards of 39%, which contributes to our company growth. Their customised strategies and attention to detail have made a real difference for our businesses.
Adrian Kaplan, Singita
A Technical SEO Company that Delivers
At it’s core Google is simply trying to provide the best user experience possible and it does this by serving up what it believes to be the best pages it can find, and understand, to it’s users. Technical SEO plays a vital role in this. For this reason its really important to choose the right partner to champion your technical needs. Here are some benefits of working with the Searchable team.
Technical SEO Natives
Our team consists of technical SEO natives who possess deep expertise in the intricacies of technical search engine optimisation. With a thorough understanding of search engine guidelines, we ensure your website is optimised to meet industry standards, improving visibility and organic traffic.
Results & Data Driven
We are results and data-driven. Our approach is rooted in leveraging data and analytics to drive tangible results for your business. By closely monitoring performance metrics, analyzing data, and making data-informed decisions, we continuously optimize your website’s technical SEO, aiming for improved search rankings, increased organic traffic, and enhanced conversions.
Dependable
We pride ourselves on being a dependable partner. You can rely on our team to deliver consistent and reliable technical SEO services with clear communication. We prioritise timely communication, meet project deadlines, and strive to exceed your expectations, providing you with peace of mind and confidence in our collaboration.
Competitor Analysis & Insights
Gain a competitive edge with our comprehensive competitor analysis and insights. We delve into your industry landscape, studying competitors’ strategies and performance. By understanding their strengths and weaknesses, we uncover valuable insights that inform your technical SEO strategy. This enables you to identify opportunities, differentiate your website, and position yourself strategically to outperform competitors in search engine rankings and organic traffic.
Transparent Reporting
We believe in transparency. Our reporting practices are transparent, providing you with clear insights into the progress and performance of your technical SEO efforts. Through detailed reports, you gain visibility into key metrics, strategies implemented, and the impact on your website’s performance, empowering you to make informed decisions.
Adaptable & Ready to Deliver
We understand that every business is unique and faces evolving challenges. Our team is adaptable, ready to tailor our technical SEO strategies to meet your specific requirements. Whether you need an SEO audit, mobile optimization, or site speed improvement, we are equipped to deliver custom solutions that align with your goals and drive impactful results.
Get in touch
Feeling lost in the world of online marketing? Tired of being buried on page 10 of Google search results?
We’re here to drive more traffic to your website and attract new leads. Shoot us a message and let’s make it happen!